Dr Beth Armstrong

School of Psychology

Research Associate

Beth is smiling and wears glasses and a striped top, with chin-length hair, sat in front of a neutral background
Profile picture of Beth is smiling and wears glasses and a striped top, with chin-length hair, sat in front of a neutral background
M.B.Armstrong2@sheffield.ac.uk

Full contact details

Dr Beth Armstrong
School of Psychology
Interdisciplinary Centre of the Social Sciences (ICOSS)
219 Portobello
Sheffield
S1 4DP
Qualifications

Psychology PhD. 
Advertising Psychology MSc. 
Psychology BSc. (Hons) 

Research interests

I am a psychologist specialising in food behaviours, healthy and sustainable diets, consumer psychology, and public policy. My current research examines the accessibility and acceptability of alternative proteins, focusing on strategies to support consumers through this transition. Additionally, I explore public knowledge, attitudes, and behaviours surrounding food safety, food security, and wider food practices.

Publications

Journal articles

Conference proceedings

Reports

Preprints

Grants

2025: NAPIC - Mind the gap: differences in policy frameworks, nomenclature and consumer acceptance of alternative proteins (PI): £22,595
2024: UKRI - Adapting to Climate-induced Food Price Shocks in the UK: Climateflation. (Researcher Co-I): £23,1198
2024-2025: Food Standards Agency - Food and You 2 Knowledge Exchange Fellow: £67,505
2019-2024: Food Standards Agency - Food and You 2 Research Fellow 2019-2024: £339,236
2021: Resource Action Fund- Citizen Science Food Waste Behaviour Change Grant 2021 (Co-Investigator): £66,541
2020: STFC Food Network: Sandpit funding 2020 (Co-Investigator): £8,000
2020: QR Funding for Evidence-Based Policy 2020 (Co-Investigator): £52,124; £28,625 
2018: Impact Acceleration Account – University of Leeds / Yorkshire Tea, 2018-2019 (PDRA): £14,927 

Professional activities and memberships

UKRI/ Royal Statistical Society: Survey Futures Early Career Impact Award 2024

PhD Opportunities

I am not currently accepting PhD students