Digital Media and Society BA

2025-26 entry
Department of Sociological Studies

This course is unique in offering you the opportunity to develop a broad understanding of the relationship between digital media and society from a social science perspective. You will use innovative digital methods to research digital media in society, and learn to make digital media products that focus on the needs of the user.

Key details

Explore this course:

    Course description

    Why study this course?

    Tackle contemporary challenges

    Explore real-world issues in a constantly evolving field, backed by the latest interdisciplinary research expertise to give fresh perspectives to your learning.

    Personal tutor

    You're supported by a dedicated personal tutor who meets with you regularly through your studies to offer academic, pastoral and career support. They’ll act as a key point of contact to help you navigate your degree, discuss your progress and signpost you towards the relevant personal, study and employability services.

    Develop practical skills

    Put your learning into practice through digital work placement opportunities and dedicated employability workshops and events covering a wide range of topics.

    Students in seminar with laptops

    Explore the ever-growing role digital media plays in shaping society across an increasingly connected world.

    By studying this degree, you’ll gain a deeper understanding of how social media influences our world, what happens to the information we share online, and technical, social and ethical considerations for digital design.

    You’ll also build practical skills through the creation of digital media products, from websites to animations, focusing on user needs and outcomes.

    With modules covering topics from data-driven storytelling to news analysis, you’ll delve into the power of digital media to shape public opinion and learn how to build compelling narratives from data within your research.

    As you progress through your degree, you’ll specialise further in areas of your choice, such as health, protest and social change, or societal inequalities.

    In your third year, you’ll draw on a strong conceptual and practical basis to apply your skills through the dissertation project, and have the opportunity to see theory in a live context with digital media work placements.

    Why study BA Digital Media and Society?

    Modules

    A selection of modules are available each year - some examples are below. There may be changes before you start your course. From May of the year of entry, formal programme regulations will be available in our Programme Regulations Finder.

    Choose a year to see modules for a level of study:

    Title: Digital Media and Society BA course structure
    UCAS code: L391
    Years: 2024
    First year

    Core modules:

    Introduction to Social Research

    Students will be introduced to theoretical, methodological and practical issues in conducting empirical social research and become equipped with some of the basic skills necessary to undertake qualitative and quantitative projects, from project planning through to writing up research findings. Students will also be given the opportunity to explore different areas of social research in small groups through class presentations and debates

    10 credits
    Data Visualisation

    This module consists of three key elements. The first is principles of good graphic design, combined with how figures can be used to lie and mislead. The second is learning how to make a wide range of graphs, maps, and figures, for a wide range of different audiences, using the latest and most powerful software. The third is interpreting visual representations of data, whether from other sources or by students on the module themselves, and using them to answer substantive research questions. Fundamentally, this is a hands-on module that allows students to make and understand data visualisations.

    10 credits
    Introduction to Digital Methods Research

    This unit introduces students to methods for carrying out research, sometimes referred to digital methods. It provides hands-on practical opportunities to try out in practice. Digital methods are techniques for researching digital cultures and content. Students will explore online surveys and interviews, or virtual ethnography. They will use new methods devised especially for researching digital content like: social media content, likes and shares; blog posts and comments; hyperlinks; search engine results. Students on this module will learn about the tools, techniques and processes of digital methods, and they will be introduced to the ethical questions that they raise.

    20 credits
    Digital Media & Society@UoS

    This 'zero credit module is designed to support students as they progress though Level 1 of their Digital Media and Society degree at the University of Sheffield. It offers professional and peer support to students as they experience the world of the university for the first time, and provides them with the individual guidance necessary to ensure they navigate this Faculty-wide programme in order to meet their own specific needs and interests. In doing so, the module helps to create a solid foundation and a distinct community of learning that will help to sustain them throughout the course of their degree at Sheffield.

    Digital Media and Society

    Students taking this core module will be introduced to key concepts, issues, and debates about the production, use and distribution of digital media and information in society, including how these developments relate to social inequalities. They will work together to develop their own ideas for how to tackle some of the pressing challenges facing the development of inclusive digital societies. As part of learning about these topics, students¿ will also be taught how to use web technologies to produce and publish their own digital content, and will apply basic website design and implementation skills to present their coursework.

    40 credits

    Optional modules include:

    The Sociology of Everyday Life

    This module aims to introduce students to basic sociological concepts, such as 'the sociological imagination', 'social interaction', 'social identity', 'deviance' and 'globalisation' and illustrate how these can be applied to everyday life. Drawing on the work of key thinkers in sociology, a range of everyday life situations, such as mobile phone use, shopping and travel will be used as exemplary cases

    10 credits
    The Sociological Imagination Seminar

    Drawing upon the lectures in the accompanying module (SCS100), students will use the seminars to explore a range of everyday life situations - such as mobile phone use, shopping, and travel - from a sociological perspective. Emphasis will be placed on students reflexively exploring their own experience, on the one hand, and gathering exemplary material from print and digital media. Students will be required to do exercises on specific topics.

    10 credits
    Understanding Inequality

    The aim of this unit is to explore a key concern of sociology to explain how and why material and symbolic rewards are distributed unequally. It will consider the unequal distribution of wealth, privilege and power and, in doing so, will question common-sense understandings of various inequalities in society. It will focus on various social divisions including the 'big three' of social class, gender and race, as well as sexuality, age, religion and disability. Major themes will be explored with a predominantly British- and policy-related focus, although global divisions and inequalities will also be included for consideration.

    10 credits
    Social Divisions Seminar

    The aim of this unit is to explore a key concern of sociology to explain how and why material and symbolic rewards are distributed unequally. The unit will focus on how social constraints and opportunities arise from social divisions and will explore how various social divisions interact to produce unequal outcomes. It will evaluate critically sociological research that provides evidence of structured inequality in society. A key aim of the unit is to provide students with a sociological framework to assess critically how social divisions operate in their own lives through the constraints and opportunities they encounter.

    10 credits
    Introducing Criminology

    Crime is a major social problem in virtually all societies. In this module, sociological understandings of crime are discussed, often with reference to their implications for policy. The module will introduce you to major research about crime in contemporary Britain and help you to understand the contribution of sociology to its analysis. This module will be of value to anyone thinking about a career in the criminal justice services, journalism, public service, the voluntary sector and anyone interested in understanding the significance of crime in contemporary British society

    10 credits
    Introduction to Media and Communication in Society

    This module examines the relationship between media and society. It examines the nature of influence and persuasion, representation, ownership, and identity in contemporary media environments.

    10 credits
    Analysing News

    This module will focus on how to analyse contemporary news outputs. Students will be introduced to a selection of methods such as content analysis, framing analysis and discourse analysis, which will allow them to analyse news outputs and focus on looking at current issues as they arise. Examples of recent studies will be read and discussed and teaching staff may also talk through how they conducted their own studies. The module will enable students to use basic research methods by starting with the news and topics rather than `dry' methodologies, as well as considering the ethics of journalism and the codes used in an attempt to regulate the industry.

    20 credits
    Making Sense of Education: Facts, Fiction and Data

    Politics, practices and media discourses related to Education, frequently invoke 'evidence' or statistical reasoning in an attempt to persuade. These approaches can be deliberately misused or accidentally misleading. This module will equip you with the knowledge you need to become a discerning data user and critic through a mix of active learning, seminars and computer workshops. You will develop practical skills to support your engagement with 'evidence' throughout your studies, explore a range of issues in qualitative and quantitative research design, and create a foundation for your future development as a critical researcher.

    20 credits
    Reporting Institutions

    This module aims to help students understand how the world works - how the levers of power operate in international, national and local politics and how they can use this information and understanding to hold those in power to account on behalf of readers, viewers and listeners.

    20 credits
    Gender, Sexuality and Society

    This unit intends to address the following questions regarding gender and sexuality and their interaction with society: What do we mean by gender and sexuality? How do we do gender and sexuality? How do we see gender and sexuality? How do we control gender and sexuality?

    10 credits
    Classical Sociological Theory

    The aim of this module is to introduce foundational theories in sociology. The lectures will describe the ideas of leading theorists Durkheim, Marx, Du Bois and Weber with reference to the social context in which they lived and wrote. Lectures will analyze the primary texts of sociological throught with reference to the social contexts in which they emerged. This will include a look at the concerns of the first generation of sociological thinkers, their understanding of changes in European societies at the time, and the way in which their ideas inform an understanding of issues and problems in the contemporary world.

    10 credits
    Exploring Classical Social Thought Seminars

    The purpose of this seminar module is to provide a medium for students to discuss, evaluate, assess, and engage foundational theories in sociology. The seminar topics will seek to relate major sociological theories to (historical) events of concern to the theorists themselves, and events of interest to contemporary students of social affairs. The discussions will emphasise ideas and concepts in key sociological writings and their contribution to shaping sociological enquiry.

    10 credits
    Lies, Damned Lies and Statistics

    Whether you're a journalist writing stories for the public, or a social research analyst working in government, you need to be able to understand, use and present data. This 10 credit module aims to demystify data and encourage critical thinking on statistics; often wrongly used, and sometimes in very misleading ways. The module will equip you with the knowledge and skills you'll need to become a discerning data user, through engaging teaching, active learning and examples from the news media. The module is comprised of a mix of lectures and computer workshops and is assessed through a multiple choice exam.

    10 credits
    Social and Historical Constructions of Childhood

    In this module students will explore how childhood has been portrayed across different societies and at different times, and will examine how childhoods are shaped and influenced by the societies in which children live, learn and are cared for. Through a series of lectures, group work and individual study tasks, students will think about the ways in which childhood has changed over time and how different views and perspectives on childhood create different expectations of children. Through the study of historical and social constructions of childhood, students will develop a fuller understanding of how ways of working with children can be shaped by external influences.

    20 credits
    History and Culture in China

    This module explores what it means to study China at university level, and considers how 'area studies' research on China fits within disciplines such as history and cultural studies. We will consider how histories and cultural understandings of China are built with the following in mind: how researchers use primary evidence such as texts, documents and/or images to understand social change; and how to navigate key debates in a field and evaluate competing arguments. You will finish this module with a deeper understanding of our core topic and the disciplinary approaches that frame it, and a foundation in critical research and writing skills that you can apply and develop in further study.

    We will work on a combination of new and established research to explore one core topic: In 2022-2023 we will explore the history of twentieth-century Shanghai as seen from the grassroots.

    20 credits
    Philosophy of Sex

    Sex is one of the most basic human motivators, of fundamental importance in many people's lives, and a topic of enormous moral, religious, and political contention. No surprise, then, that it turns out to be of great philosophical interest. We will discuss moral issues related to sex' asking when we might be right to judge a particular sex act to be morally problematic; and what political significance (if any) sex has. We will also discuss metaphysical issues, such as the surprisingly difficult questions of what exactly sex is and what a sexual orientation is. Throughout our study, we will draw both on philosophical sources and on up-to-date contemporary information.

    10 credits
    LGBTQ (Lesbian, Gay, Bisexual, Trans* and Queer) Studies

    This module introduces students to study of genders and sexualities, and LGBTQ scholarship, both historical and contemporary. It examines genders and sexualities in society, culture, media, and their academic study, as well as contemporary issues of inequality affecting sexual minorities in different global contexts. The module is team taught by experts in different departments at the University of Sheffield, who will introduce students to a wide range of theoretical and methodological perspectives, such as philosophy, history, social sciences, psychology, evolutionary biology, education, cultural studies, and critical study of religion. The module is assessed by a coursework portfolio, where students answer a number of short questions on different topics in the syllabus.

    10 credits
    Child Psychology

    This module explores the relationship between psychological theory and educational policy and practice, considering some of the ways in which Education and Local Authority services have been influenced by ideas about children developed in psychological research. Some of the core concepts of Psychology are introduced such as cognitive psychology (intelligence, language and learning), behaviourism (including modification techniques), social and emotional development (including family and attachment, trauma) as well as the study of individual differences (with reference to psychopathologies such as autism, attention deficit/hyperactivity disorder).

    20 credits
    Climate Action

    Humans are altering the climate, with significant impacts on livelihoods, wellbeing, equality, and the environment across the globe.  While international organisations and governments are crucial in mitigating and adapting to these threats, individual and small group collective action are also essential in creatively exploring how the necessary changes can be realistically and equitably implemented.

     

    This module uses the community linked to the University as a Living Lab.  Focusing on one aspect of daily life in which there is potential for more mitigation or better adaptation, you will identify and plan an investigation or intervention (a 'project') to take a step towards more or better climate action.  You will need to justify your choices by elaborating what you would consider success, how you would deliver it, as well as assessing the impact of its wider implementation.

    10 credits
    Popular Music Studies

    This module provides an introduction to the academic study of popular music. You will explore the various definitions of 'popular music' in relation to their socio-cultural context, and investigate some of the major issues and debates of popular music studies.

    Lecture materials and in-class tasks will engage with approaches to the analysis of popular music and media, issues of representation, and the relationship between popular musicians and their audiences. Assessments involve critical engagement with the themes of the module in relation to a popular music artist or piece of your choosing.

    10 credits
    Philosophy of Religion

    This course will pose and try to answer philosophical questions about religion. These include questions about the nature of religion. For instance does being religious necessarily involve believing in the existence of a God or Gods? And is religious faith compatible with adherence to the scientific method? Other questions that the course will cover include questions about the theistic notion of God. Does the idea of an all-powerful being make sense? Is an all-knowing God compatible with human freedom? And is an all-powerful, all-knowing and perfectly good creator of the universe compatible with the existence of evil? Further questions concern God and morality. Is it true that if there is no God, then there is no right and wrong? The course will examine philosophical arguments for the existence of God, and question whether these arguments are sound.

    10 credits
    Ethics in Antiquity: East and West

    How should we live? What are the right values and principles by which we should guide our lives? What weight should we give to considerations of morality and justice? Are there fixed truths about these matters or are they just determined by choice or convention? Ethics is concerned with questions such as these. This course will engage with such questions by examining some important and influential texts from the ancient world, both Western and Eastern, including key writings by the Greek philosopher Plato and the Chinese philosopher Zhuangzi.

    10 credits
    Death

    This module is mainly about death itself . What is death? What happens to us when we die? Could there be an afterlife? Would it be a good thing if there were? What is it about death that we dislike so much, or that makes it bad? Is it rational, or even possible to fear death? What is the right attitude towards our own death? Do we have moral duties towards the dead? The course will clarify these questions and attempt to answer them. Readings will be taken from both historical and contemporary sources.

    10 credits
    Welfare Politics and the State

    This unit introduces students to some of the material and theoretical concerns of social policy by focusing on the politics of 'welfare'. It is organised around unpacking common contemporary 'welfare myths' - e.g. 'the benefit scrounger', 'welfare tourism' and the need for austerity - by taking a long view of their articulation through history, exploring their ideological roots, examining policy responses and assessing the empirical evidence to support them. In doing so the unit also focuses on the policy making process, examining in particular issues of power in contemporary UK and the role of the media in perpetrating 'welfare myths'.

    10 credits
    Education, Power and Society: Introduction to the Sociology of Education

    This module explores the relationship between educational institutions/cultures/systems and social inequalities. We focus on class, gender, ethnicity and disability and look at the ways in which education systems serve to tackle or reproduce patterns of inequality and relations of power. The module also evaluates different policy frameworks and goals. For example, whether the focus of education policy should be placed on nurturing active citizenship (and what this would look like) or whether the main priority should be to serve the needs of the economy (and how this might be achieved).

    20 credits
    Housing and Home

    Issues relating to housing, homes, streets and neighbourhoods that we live in are in the news every day. Whether this is over concerns about housing shortages, affordability, housing bubbles, 'generation rent', social housing, housing evictions, Covid lockdown, city-centre housing, DIY and 'grand designs', or debates about the domestic sphere, 'home as a haven', 'benefit streets', flooding and shack settlements, housing is often at the centre of social science research. This module aims to introduce students to this broad and diverse subject by drawing on the expertise of staff who research across these multiple themes. The module focuses on contemporary concerns, while maintaining an appreciation of the impact of historical trends (e.g. the Global Financial Crisis of 2007/8). The module will make use of cases from the UK and abroad to illustrate trends, arguments and challenges. The module introduced students to various concepts and debates relating to housing, as well as indicating the linkages to housing and urban policy.

    10 credits
    Cities and Inequality

    The main aim of Cities and Inequality  is to introduce you to our urban condition in a global context, with particular attention to the multiple forms of inequality that pervade urban life. Drawing on a wide range of expertise within the Department, we will introduce you to a range of key issues in contemporary urban studies and help you to understand more about the roots of urban problems and questions of social differentiation and injustice in a range of global urban contexts. The course also aims to develop students' capacity for comparative urban analysis

    10 credits

    The content of our courses is reviewed annually to make sure it's up-to-date and relevant. Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption.

    Learning and assessment

    Learning

    You'll learn through a mix of interactive lectures and seminars, with time for independent study. There is an opportunity to undertake a work placement in the final year of the course.

    We invest to create the right environment for you. That means outstanding facilities, study spaces and support, including 24/7 access to our online library service.

    Study spaces and computers are available to offer you choice and flexibility for your study. Our five library sites give you access to over 1.3 million books and periodicals. You can access your library account and our rich digital collections from anywhere on or off campus. Other library services include study skills training to improve your grades, and tailored advice from experts in your subject.

    Learning support facilities and library opening hours

    Our digital media and society degree is unique in bringing together expertise from across Sheffield's Faculty of Social Sciences.

    Digital media experts from the Department of Sociological Studies, the Information School, the School of Journalism, Media and Communication and the School of Education all contribute to this innovative programme.

    This means that you have the opportunity to study digital media developments in relation to a range of fields such as education, marketing and consumer society or journalism.

    Assessment

    You'll be assessed through a combination of coursework and exams. Coursework may include:

    • essays
    • policy analysis
    • creating websites
    • writing blogs
    • producing podcasts, vlogs and online zines.

    Our assessments ensure that you develop key skills to prepare you for the world of employment after your studies, such as communication, problem solving, critical thinking, digital literacy, group work and independence.

    Programme specification

    This tells you the aims and learning outcomes of this course and how these will be achieved and assessed.

    Find programme specification for this course

    Entry requirements

    With Access Sheffield, you could qualify for additional consideration or an alternative offer - find out if you're eligible.

    Standard offer

    The A Level entry requirements for this course are:
    AAB

    A Levels + a fourth Level 3 qualification
    ABB + B in the EPQ
    International Baccalaureate
    34
    BTEC Extended Diploma
    DDD in a relevant subject
    BTEC Diploma
    DD in a relevant subject + A at A Level
    Scottish Highers
    AAAAB
    Welsh Baccalaureate + 2 A Levels
    B + AA at A Level
    Access to HE Diploma
    Award of Access to HE Diploma in a relevant subject, with 45 credits at Level 3, including 36 at Distinction and 9 at Merit
    Access Sheffield offer

    The A Level entry requirements for this course are:
    ABB

    A Levels + a fourth Level 3 qualification
    ABB + B in the EPQ
    International Baccalaureate
    33
    BTEC Extended Diploma
    DDD in a relevant subject
    BTEC Diploma
    DD in a relevant subject + B at A Level
    Scottish Highers
    AAABB
    Welsh Baccalaureate + 2 A Levels
    B + AB at A Level
    Access to HE Diploma
    Award of Access to HE Diploma in a relevant subject, with 45 credits at Level 3, including 30 at Distinction and 15 at Merit
    English language requirements

    You must demonstrate that your English is good enough for you to successfully complete your course. For this course we require: GCSE English Language at grade 4/C; IELTS grade of 6.5 with a minimum of 6.0 in each component; or an alternative acceptable English language qualification

    Pathway programme for international students

    If you're an international student who does not meet the entry requirements for this course, you have the opportunity to apply for an International Foundation Year in Business, Social Sciences and Humanities at the University of Sheffield International College. This course is designed to develop your English language and academic skills. Upon successful completion, you can progress to degree level study at the University of Sheffield.

    If you have any questions about entry requirements, please contact the school/department.

    Graduate careers

    As a digital media and society graduate you could find yourself working within digital media organisations, agencies or games companies, working in roles such as UX (User Experience Design), usability studies or user research.

    Alternatively, you could choose a career in marketing, communications and PR, for example working as a digital media manager or social media account manager for a local or city council, in a museum or theatre, or working for a charitable organisation.

    Department of Sociological Studies

    Our graduates work in a range of sectors including broadcasting, the police service, teaching and social work. They are also employed in local government, the civil service, charity and campaign organisations and market research.

    Some have carried out graduate training with national and international companies, and are employed around the world. Many go on to masters courses in sociology and social policy and other areas such as human resources.

    You could pursue a career in marketing, communications and PR, or work in museums, theatres or charitable organisations.

    Photo of student laughing with group of friends

    As an international student, I wanted an opportunistic, yet manageable city where I was able to focus without the stresses of city life

    Hana Okasha BA Digital Media and Society

    BA Digital Media and Society graduate Hana Okasha tells us why Sheffield stood out for her, both in terms of the brand-new course that was on offer and the student life in the city.

    BA Digital Media and Society student Shu Ki Cheung

    Being an avid social media user, I just knew this was the perfect course for me

    Shu Ki (Suki) Cheung BA Digital Media and Society

    Originally from the busy city of Hong Kong, Suki tells us why the greenery of Sheffield was a breath of fresh air for her.

    Anesu Matanda-Mambingo

    Sheffield just has this warm aura about it that hooks you in - ask anyone who's studied here

    Anesu Matanda-Mambingo BA Digital Media and Society

    Anesu knew she wanted to study a degree subject that would allow her to explore her passion for media and sociology. When she visited the open day at the University of Sheffield, Anesu knew she had found the best of both worlds - an "amazing" course and a city that she loves.

    Department of Sociological Studies

    92.6% of sociological studies students who graduated in 2020 were in employment or further study 15 months after leaving university

    UK undergraduates, Graduate Outcomes Survey 2020-21

    Five reasons to study at the Department of Sociological Studies

    1. Tackle contemporary challenges - our course is designed to engage with and discuss society’s big challenges and our staff will bring their research expertise to your learning
    2. Develop your own expertise - our wide range of optional modules means you can develop your own research interests, crafting your degree to match your interests
    3. Comprehensive support - feel supported throughout your whole University journey and beyond, with a wide range of support available, including academic tutors and dedicated support services
    4. Diverse and interactive teaching - our mix of teaching formats means you’ll be engaged in a variety of ways throughout your course, helping you to learn in new and innovative ways
    5. Be career confident - our diverse assessments ensure that you develop the key skills you will need for the world of work. You’ll also have opportunities to build your work experience with placements and other employability opportunities

    Our interdisciplinary approach brings sociologists, criminologists, social policy analysts, digital media scholars and social workers together under one roof.

    Our staff are experts in their field and work with organisations in the UK and worldwide to address society’s major challenges, and in doing so they bring fresh perspectives to your studies. They'll give you the advice and support you need to excel in your subject.

    Department staff also play key roles in the Faculty of Social Science's Digital Society Network (DSN), an active group of researchers working on all aspects of digital-society relations. The DSN hosts events and activities to stimulate and support research in this area.

    Our courses develop students who are socially aware, with strong analytical skills and a flair for approaching problems in new ways. You'll become skilled at research and bring your own insights to key issues that affect our lives. In your third year, specialist modules allow you to investigate current thinking on a wide range of topics. You'll learn about the latest research from subject experts and explore your ideas in workshop-style sessions.

    Department of Sociological Studies students are based in the world-class Faculty of Social Sciences building, The Wave. It features state-of-the-art collaborative lecture theatres, study spaces and seminar rooms. Teaching may also be timetabled to take place within other departments or central teaching space. If you want to have a closer look, check out our 360 degree tour.

    All the University buildings are close together, so it’s easy to get around. The University Sports Centre is just over the road and accommodation, the Information Commons library and the award-winning Students’ Union are all within easy walking distance.

    Department of Sociological Studies

    University rankings

      Number one in the Russell Group
    National Student Survey 2024 (based on aggregate responses)

      92 per cent of our research is rated as world-leading or internationally excellent
    Research Excellence Framework 2021

      University of the Year and best for Student Life
    Whatuni Student Choice Awards 2024

      Number one Students' Union in the UK
    Whatuni Student Choice Awards 2024, 2023, 2022, 2020, 2019, 2018, 2017

      Number one for Students' Union
    StudentCrowd 2024 University Awards

      A top 20 university targeted by employers
    The Graduate Market in 2023, High Fliers report

      A top-100 university: 12th in the UK and 98th in the world
    Times Higher Education World University Rankings 2025

    Student profiles

    Katy Turnbull

    When I discovered Digital Media and Society at Sheffield, it felt as if I had hit the jackpot!

    Katy Turnbull BA Digital Media and Society

    Katy Turnbull is a third-year student studying a Bachelor's in Digital Media and Society.

    Alice Cipolat working from home

    The standard of teaching and knowledge of the staff on the course attracted me to Sheffield, as well as the University and city itself

    Alice Cipolat BA Digital Media and Society

    Alice, now an events and communications co-ordinator, shared her experiences with us while she was a student. She reflected on how she was making the most of her time as a student, and her experience of her fantastic placement at the Walt Disney Company in London.

    Fees and funding

    Fees

    Additional costs

    The annual fee for your course includes a number of items in addition to your tuition. If an item or activity is classed as a compulsory element for your course, it will normally be included in your tuition fee. There are also other costs which you may need to consider.

    Examples of what’s included and excluded

    Funding your study

    Depending on your circumstances, you may qualify for a bursary, scholarship or loan to help fund your study and enhance your learning experience.

    Use our Student Funding Calculator to work out what you’re eligible for.

    Placements and study abroad

      Placement

    You may have the opportunity to add an optional placement year as part of your course, converting the three year course to a four-year Degree with Placement Year. 

    A placement year will help you to:

    • gain an insight into possible careers
    • develop a range of transferable skills
    • build a professional network
    • get a feel for what you do and don’t like doing
    • add valuable work experience to your CV
    • gain experience of applying for jobs and interview practice
    • apply elements of academic learning in the workplace

    Study abroad

    Spending time abroad during your degree is a great way to explore different cultures, gain a new perspective and experience a life-changing opportunity that you will never forget. 

    You can apply to extend this course with a year abroad, usually between the second and third year. We have over 250 University partners worldwide. Popular destinations include Europe, the USA, Canada, Australia, Singapore and Hong Kong. 

    Find out more on the Global Opportunities website.

    Visit

    University open days

    We host five open days each year, usually in June, July, September, October and November. You can talk to staff and students, tour the campus and see inside the accommodation.

    Open days: book your place

    Subject tasters

    If you’re considering your post-16 options, our interactive subject tasters are for you. There are a wide range of subjects to choose from and you can attend sessions online or on campus.

    Upcoming taster sessions

    Offer holder days

    If you've received an offer to study with us, we'll invite you to one of our offer holder days, which take place between February and April. These open days have a strong department focus and give you the chance to really explore student life here, even if you've visited us before.

    Campus tours

    Our weekly guided tours show you what Sheffield has to offer - both on campus and beyond. You can extend your visit with tours of our city, accommodation or sport facilities.

    Campus tour: book your place

    Apply

    Make sure you've done everything you need to do before you apply.

    How to apply When you're ready to apply, see the UCAS website:
    www.ucas.com

    Not ready to apply yet? You can also register your interest in this course.

    The awarding body for this course is the University of Sheffield.

    Recognition of professional qualifications: from 1 January 2021, in order to have any UK professional qualifications recognised for work in an EU country across a number of regulated and other professions you need to apply to the host country for recognition. Read information from the UK government and the EU Regulated Professions Database.

    Any supervisors and research areas listed are indicative and may change before the start of the course.

    Our student protection plan

    Terms and Conditions upon Acceptance of an Offer

    2025-2026

    Make sure you've done everything you need to do before you apply.

    How to apply When you're ready to apply, see the UCAS website:
    www.ucas.com

    Not ready to apply yet? You can also register your interest in this course.

    This course is unique in offering you the opportunity to develop a broad understanding of the relationship between digital media and society from a social science perspective. You will use innovative digital methods to research digital media in society, and learn to make digital media products that focus on the needs of the user.

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